Recent new owners of member Church Street Flowers, www.churchstreetflowers.comStephanie Foster, Rachel Shinfeld and Brianna Foehr, were featured on the front page of the newspaper in early May. The trio took over in December 2008 from their previous employers who had operated the shop for a decade.
Having each worked in the shop for some time, the new business partners are attuned to the expectations and tastes of their local patrons. Foster says, “ People nowadays want personalized, reasonably priced, green-minded, and locally sourced. We fit into all that — most of our flowers are from the downtown flower market and we keep an eye out for organic. Plus we strive to create a real connection with our customers, so we can give them exactly what they want.”
“It was really all about trust,” says Foster, when asked about the benefits and perils of transferring ownership of the delightful bouquet boutique. “Sure, there have been some adjustments,” Shinfeld adds. “There’s a lot of paperwork … But our experience working here helped us through, and I think we’re just beginning to blossom in our new roles.”
Our First Lady, Michelle Obama has stamped her claim on being fashionable. Lucky for us all, her sense of style extends to flowers as well!
It has been noted that First Lady Obama shows the same eclecticism that we have seen displayed in her choice of wardrobe – simple and sophisticated.
Member Chestnuts in the Tuileries, www.chestnutsnyc.com demonstrates this aesthetic brilliantly with a gorgeous pave arrangement of luscious varigated Peach Parrot Tulips featured in the June issue of In Style online magazine.
Our member Local Flora is going to the White House to help decorate for Christmas – we are so excited! Take a lot of photos. Maybe Samantha can recruit the White House as a sending member of bbrooks!
Long time member Lewis Miller, founder of LMD Floral Events, www.lmdfloral.com was praised along with 24 other event industry trendsetters in North America in the Jun/Jul 2009 issue of Modern Bride. Such chic tastemakers as Carolina Herrera, Jessica Seinfeld, Kristen Davis, Amanda Peet, and Annie Lebovitz have relied on Miller’s modern sensibility.
Miller is equally at home mixing rough with pretty, cheap with expensive or fancy with simple. For a bride with a $500 budget, Miller suggests “keeping it simple and chic.” For example – a simple bundle of white chamomile for the bridal bouquet and using potted herbs to decorate guest tables. Another idea for budget conscience brides is to put the costs into one amazing item and enhance the mood with a multitude of candles. Not one to shy from a more lavish affair, LMD has also custom-built a 20-ft chuppah of roses, clematis and a woven ivy canopy.
Recent new owners of member Church Street Flowers, www.churchstreetflowers.com Stephanie Foster, Rachel Shinfeld and Brianna Foehr, were featured on the front page of the newspaper in early May. The trio took over in December 2008 from their previous employers who had operated the shop for a decade.
Our First Lady, Michelle Obama has stamped her claim on being fashionable. Lucky for us all, her sense of style extends to flowers as well!
Long time member Lewis Miller, founder of LMD Floral Events, 
